Focus Areas
The transformation of a shopper's transactional habits and their opportunities has been immense. It requires Route to Consumer Strategy to be clear, focused and activated by all Commercial Teams.
Gaining and sustaining targeted levels of Distribution and Visibility, where you want them, requires both a compelling Category Strategy and Value enhancing approach to growth.
The Commercial team designed and motivated to deliver the Company's objectives with clear goals and the right set of winning capabilities.
Client Testimonials
"Their urgency to action in the RGM project has led to payback within the year"
Global GTM Director
"They delivered growth in the new channels by identifying the right targets, helping us understand the winning capabilities and activating them"
Chief Operating Officer - Europe
"They opened our eyes to looking at the business in a Customer-Centric way which has given us new opportunities"
Category Director CHC
"Their combination of commercial acumen and easy to use tools, built our LoE returns"
Commercial Director Rx
"They built a tailored B2B Category approach that did wonders for our teamwork and business results"
CEO Ingredients Division
"Their in-depth understanding of how Customers operate got us to elevate the discussions to the C Suite and win"
CEO Chemicals